PROJECT DETAILS
With time constraints preventing original artwork, I had to come up with clever pairings of copy and UnSplash stock imagery. I wrote the script for and animated the video ads.
Display Ads for Google and Facebook:
The client, FranchiseHelp wanted fast turn-around for a very large set (over 50) of ads to test. The brief was to create eye-catching ads to entice would-be entrepreneurs to visit FranchiseHelp and to see if any of the franchises they represent would be a good match for them. With time constraints preventing original artwork, I had to come up with clever pairings of copy and UnSplash stock imagery.
Here are a handful of those ads.
Youtube Video Ad
FranchiseHelp wanted me to create a 15 second ad (which doesn't require a SKIP button) that would quickly connect with hopeful entrepreneurs about the negative aspects of not being your own boss, and convince these viewers to click through and take the FranchiseHelp quiz.
