Planted Display Ads for Facebook
The client brief basically requested that I come up with 10 - 20 concepts for side-by-side comparisons between life at corporate companies and startup companies. They made their cat graphics available to us, but we were not beholden to use them in each ad. After getting verbal approval on long list of written concepts, here were the results that they approved for publication.
Planted Video Ad for Facebook
Months after the success of those ads, the client contacted me again to see if we could try a video ad based off of one of the static display ads. They decided to start with the Sunday Blues Concept. Here's how that short video turned out!